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Zoos within the structure and functioning of European cities
Mati, David ; Tichý, Jan (referee) ; Pavlovský, Tomáš (advisor)
The main topic of this bachelor thesis is a comparison of a Brno city and a Zoo Brno, as representatives of European cities and zoos, regarding their structure, functioning, operation, their mutual influence and cooperation. The thesis deals with certain features that occur in urban and zoo structures and with the demonstration of individual analyses. These include, for example, analyses of planning development documentation, transport infrastructure, management and financing methods, engineering networks, or public space amenities. Evaluation of these analyses will reveal whether zoos and cities have the same, similar or completely different structure. The introductory part of the thesis deals with the origin of zoos, their development, common factors, contexts, and their influence on the structure of many European cities.
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Entrepreneurial Intention of Business Development
Koch, Michal ; Kloda, Radomír (referee) ; Žižlavský, Ondřej (advisor)
This bachelor thesis focuses on determining the position of small companies in the economy, current possibilities of e-business on the internet and the structure of the business plan for a forming or an already existing company. The object is processing a business plan for the progress of the existing company with a short history, which sets the right direction of its future development.
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Marketing Strategy of Business Development
Štěpánek, Petr ; Kusák, Václav (referee) ; Zich, Robert (advisor)
This master’s thesis tells about marketing strategy of business development. The first section describes marketing as the primary function of modern organisation and its influence on development strategy. The following section of analysis evaluates the effects of external & internal factors on the strategy of development, which is the subject of the last section of this thesis.
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The Proposal for Development of Family Wine Shop in Prostějov
Obořilová, Tereza ; Procházková, Lenka (referee) ; Bumberová, Veronika (advisor)
The diploma thesis deals with evaluation of the current state of the Vinotéka Rek family business and results in a strategy of its further development. The first theoretical part is based on the theoretical backgrounds focusing on the development and growth of entrepreneurship in particular small and family businesses, the context of strategic management within the development of companies and also on selected analytical and research methods that examine the internal, external and market environment of the company. The second, analytical part of the thesis contains the practical application of the methods to the selected company, the identification of key factors and impacts on the company and the evaluation of the overall results for the subsequent selection of the appropriate development variant. Third, the part of proposals builds on the results of the analyzes and processes the selected variant of the development strategy, including the implementation steps and the benefits of the proposals.
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Development Strategy of the Company
Cepáková, Hana ; Šimberová, Iveta (referee) ; Koráb, Vojtěch (advisor)
This diploma thesis deals with the strategy of business development of company, which produce natural jewelry and accessories. Based on the strategic analysis, the company's position on the market and its competitive advantage is determined. According to the company's vision and strategic goals, a comprehensive strategy for the development of a small business is proposed, including a time schedule for implementation.
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Development Strategy of Technological Family Business
Kuběnová, Lucie ; Bumberová, Veronika (referee) ; Koráb, Vojtěch (advisor)
The diploma thesis focuses on the strategic development of the technological family business Karel Kuběna s.r.o. operating in the field of optics. First, it defines and explains the basic concepts related to the problem. It focuses in more detail on the specifics of family businesses and a description of individual strategic analyzes. The information obtained is used to process a strategic analysis, the results of which lead to the design of a development strategy and further direction of the company in order to strengthen its position in the market.
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Proposal for a Business Plan
Lanc, Martin ; Caha, Pavel (referee) ; Zinecker, Marek (advisor)
The subject diploma thesis “Proposal for a bussines strategy” is the formulation of a bussines plan for a concrete small-sized company. Finally this plan will be used as model for a realization of private kindergarten. This work includes a theoretical part, problems analysis with summary of issues relating to legal, constructive conditions for building and functioning, fiscal and economical aspects. Final part of this work is dedicated to overall assessment and expansions possibilities.
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Strategy of Company Development
Nekudová, Nikola ; Putnová, Anna (referee) ; Koráb, Vojtěch (advisor)
The diploma thesis deals with the creation of a business development strategy in the field of remote water readings. Based on the analysis of the external and internal environment, weaknesses and strengths as well as opportunities and threats are identified, which are arranged in a SWOT matrix. With the help of critical analysis, a proposal for a company development strategy is developed, the implementation of which is to improve the company's position on the market.
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Urban study of developing area Dolní Vítkovice
Vlach, Jan ; Kopáčik, Gabriel (referee) ; Sátora, Josef (advisor)
The object of this Thesis is an area adjacent to European heritage site of Dolni Vitkovice, in the city of Ostrava, Moravian-Silesian Region. This work focuses on making the area more accessible by all means of transportation, overcoming natural and man-made barriers as well as exploring the possibility of dense development on the site while maintaining its industrial identity. All that in context of otherwise slowly shrinking post-industrial city with aging and declining urban population.
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